What’s in a Name? Part I: Welcome to the world, me!
“What’s in a name?”
As Erin and I launch our shiny new(born) business, we are proud of the name we gave it. In a sense, it is our baby too. So what’s in our name, “Curated Nest”? It took us a while to get there. We went through a million name ideas, just like we did with our husbands while we were expecting our first babies last year.
We found ourselves at a total loss in finding our perfect name. When we discovered the name “Von Gina Interiors” was already taken, we thought, seriously? What was left for us?!
So we went back to our identity and remembered that the idea of curating is fundamental to the work of an interior designer. We work hard to sift through the many products out there to bring the best, the safest, and the coolest stuff to your doorstep. We literally scour the market by traveling to trade shows, meeting with artisans directly, and designing our own creative products. Next week – trade show in Vegas, baby! Rough job, huh?
Now, what about the “Nest” part? Easy. Almost all pregnant women go through a “nesting” process, in which they organize their homes and prepare for baby’s arrival. For me, it was folding and re-folding all of Jonah’s teensy little outfits and not grasping how someone could be so tiny (5.5 lbs at full term, thank you very much)! And of course, in the midst of my wonder, designing my dream nursery.
A nest also makes us think of a cozy little home for babies, made with love. We hope that’s what the Curated Nest helps you create in your home, helping you relish in the incredibly special, crazy, sleep-depriving, wondrous, and fleeting experience that is being a new (or repeat!) parent.
That’s our story of the meaning of our name. As Curated Nest makes its debut into the world of online retail and design services, we sincerely hope you enjoy our work and stop by often – whether it’s for shopping or for eye candy.
Much love to all the folks to have helped us launch this super fun business!